The Authority Gap Diagnostic consists of two parts. The executive summary and the detailed report.
This sample only includes the executive summary. The detailed report covers 7 areas:
1. How You Are Being Classified
2. Identity Consistency
3. Institutional Weight
4. How Your Expertise Is Being Represented
5. Risk to Your Opportunities
6. Authority Gap Assessment
7. Authority Penalty for Success
You'll receive your personalized summary within 1 business day.
80% of online searches now rely on AI-generated results — meaning many people never click through to your website. If AI interprets you wrong, prospects are getting the wrong story before they even decide to reach out.
You've been operating your consulting firm for six months but AI surfaces you as a current employee of your former employer. AI often confuses you with other professionals named Jordan Lee. It cannot confidently distinguish Jordan Lee the consultant, from the Senior Director, from a leadership coach in London, or the marketing executive in Singapore. This lack of clarity leaves you invisible.
This is the executive summary of your personal Authority Gap Report. The full report details include:
To access the detailed report, schedule an Authority Gap consultation with Tia A. Williams at go.tiaawilliams.com/authority
AI was confused about which Jordan Lee is you.
AI returns multiple people with your name and defaults to the one with the strongest institutional signal — which is not you. When it does find you, it describes you as a Senior Director at your former employer, a role you left eight months ago. Your consulting practice does not appear in any AI summary, search or discovery system a prospect would search before deciding whether to reach out.
Your expertise is hidden because AI is not confident it understands who you are or what you're known for. This uncertainty can create doubt and hesitation with potential prospects. You'll never know how many opportunities are overlooking you because AI won't surface you.
AI has assigned three years of your work history to someone else with the same name. Your career path doesn't match the pattern that AI expects, so it assumed that expertise belonged to someone else with the same name. You've had a multi-disciplinary career working across industries. AI can't see how to connect the dots between those roles, so it has low confidence that expertise is connected to you.
A prospect who finds your LinkedIn content compelling and searches your name to verify your background finds thirty different Jordan Lees and no reliable way to confirm which one runs the consulting practice they just read about. That confusion is a signal to move on. You would never know what you missed.
Anchor drag doesn't just keep prospects anchored to your former employer — it keeps them anchored to an older version of your expertise. The skills, industries, and roles AI associates with you reflect where you were, not what you've built since. Until AI has enough signals to update that picture, it will keep surfacing the outdated version with confidence — and the current version of you stays invisible.
If you want to understand exactly what is driving these ratings and what it would take to change them, the next step is a conversation: go.tiaawilliams.com/authority
When someone searches your name, AI surfaces you as a Senior Director at a global consulting firm. Six months of active independent work, current client engagements, and a defined consulting practice do not appear in any result a prospect encounters before deciding whether to reach out.
The things that differentiate you as an independent advisor aren't visible. A prospect evaluating you against other candidates sees the institution you left — not the practice you built.
A search for your name should return a clear picture of your consulting practice — specific enough that a prospect immediately understands what you solve and why you are the right person to solve it.
This is an Authority Flattening pattern — one of the most common issues I see with experts who have recently gone independent. Your depth of expertise is real. The bridge that connects your past expertise to your current reality needs to be built. That is exactly what Authority Engineering addresses.
If you don't want your authority flattened, let's build your proof layer. Book an Authority Gap Consultation. go.tiaawilliams.com/authority
Your name, your expertise, your career — AI is forming an opinion about all of it right now. Submit your details and receive your personal Authority Gap Report within 1 business day.
go.tiaawilliams.com/authority